
Attention
Attention
Amazon Supplement Brand Owners
Amazon Supplement Brand Owners
We Help You Find, Differentiate & Launch Your Next $1M+ Bestseller Using Our Tiktok-fueled Product Accelerator
We Help You Find, Differentiate & Launch Your Next $1M+ Bestseller Using Our Tiktok-fueled Product Accelerator
We Help You Find, Differentiate & Launch Your Next $1M+ Bestseller Using Our Tiktok fueled Product Accelerator
Integrate Our Deep Amazon Product Research, Formulation & Positioning Strategy, Fueled By Viral TikTok Creator Videos. No Retainers. Pay for Results.
Integrate Our Deep Amazon Product Research, Formulation & Positioning Strategy, Fueled By Viral TikTok Creator Videos. No Retainers. Pay for Results.
Integrate Our Deep Amazon Product Research, Formulation & Positioning Strategy, Fueled By Viral TikTok Creator Videos.
No Retainers. Pay for Results.
Trusted By Brands You Already Know
Trusted By Brands You Already Know
Trusted By Brands You Already Know
Trusted By Brands You Already Know
Where Most Supplement Brands Go Wrong
Where Most Supplement Brands Go Wrong
These Are The Three Main Reasons Supplement Brands Fail On Amazon
These Are The Three Main Reasons Supplement Brands Fail On Amazon
Three Main Reasons Supplement Brands Fail On Amazon
Falling Behind on Trends
Most supplement sellers are buried in team, operations, growth & family, leaving no time to spot new ingredients or trends. By the time they notice, the market is already flooded and first movers have captured the market share.
Most supplement sellers are buried in team, operations, leaving no time to spot new products or trends. By the time they notice, the market is already flooded and first movers have captured the market share.
Most supplement sellers are buried in team, operations, & family, leaving no time to spot new products or trends. By the time they notice, the market is already flooded and first movers have captured the market share.
Ignoring TikTok Traffic
Even if you’re doing “everything right” on Amazon, you’ll still lose ground if you’re not driving external traffic. Big brands already fuel their launches with millions of TikTok views while sellers like you are left fighting with PPC alone.
Even if you’re doing “everything right” on Amazon, you’ll still lose ground. Big brands already fuel their launches with millions of TikTok views while sellers like you are left fighting with PPC alone.
Even if you’re doing “everything right” on Amazon, you’ll still lose ground if you’re not driving external traffic. Big brands fuel their launches with millions of TikTok views while sellers like you are left fighting with PPC alone.
Guessing Ingredients
Most sellers are still guessing which ingredients, blends, or positioning angles will actually convert for their brand. They launch products based on gut feeling, instead of hard data, leading to failed launches, wasted money, & missed opportunity cost.
Most sellers are still guessing which ingredients, blends, or positioning angles will actually convert. They launch products based on gut feeling, leading to failed launches & missed opportunity cost.
What Makes Us Unique?
What Makes Us
Unique?
We are not your typical Amazon ads agency.
These Are The Three Main Reasons Supplement Brands Fail On Amazon
We are not your typical Amazon ads agency



Product-Centric Approach
Product-Centric Approach
Most agencies start with ads — we start with the best products that strategically fit into your brand portfolio. Our focus is on market validation, ingredient innovation, and positioning differentiation first, so every dollar spent on marketing actually compounds into growth.
Most agencies start with ads. We start with high potential products that strategically fit into your brand portfolio. Our focus is on market validation, ingredient innovation, and positioning differentiation first, so every dollar spent on marketing turns into money.
Most agencies start with ads, we start with the best products that strategically fit into your brand portfolio. Our focus is on market validation, ingredient innovation & positioning differentiation first, so every dollar spent on marketing actually compounds into growth.
Built From Scratch, Not Just Scaled
Built From Scratch, Not Just Scaled
It’s one thing to grow a product that’s already selling — it’s another to take a brand-new supplement from zero to $1M+. Our team has done the latter repeatedly, which means we know how to engineer winning formulas and launches, not just “add fuel” to what’s already working.
It’s one thing to grow a product that’s already selling, but it’s another to take a brand new supplement from zero to $1M+ ARR. Our team has done the latter repeatedly, which means we know how to engineer winning products, not just “add fuel” to
what’s already working.
It’s one thing to grow a product that’s already selling, it’s another to take a brand-new supplement from zero to $1M+. Our team has done the latter repeatedly, which means we know how to engineer winning formulas and launches, not just “add fuel” to what’s already working.






The Team Behind Your Next Bestseller
The Team Behind Your Next Bestseller
Our team is built with specialists from product researchers & formulation experts to PPC launch strategists & TikTok growth team. Every department focuses on what they do best, so your brand gets the right expertise at every stage with 2-hour response times and personalized attention, operating as an extension of your own in-house team.
Our team is built with specialists from product researchers & formulation experts to PPC launch strategists & TikTok growth team. Every department focuses on what they do best, so your brand gets the right expertise at every stage with 2-hour response times and personalized attention, operating as an extension of your own in-house team.
PROOF, NOT PROMISES
PROOF, NOT PROMISES
Results That Speak For Themselves
Results That Speak For Themselves
We obsess over differentiated products and flawless execution
We obsess over differentiated products
33.4M+
33.4M+
Generated with our Products
Generated with our Products
37+
37+
Brands helped on Amazon
Brands helped on Amazon
94%+
94%+
Launch success rate
Launch success rate
100M+
100M+
Views generated on TikTok
Views generated on TikTok
WHAT OUR CLIENTS ARE SAYING
WHAT OUR CLIENTS ARE SAYING
REAL VOICES, REAL RESULTS
REAL VOICES, REAL RESULTS
REAL VOICES, REAL RESULTS
Full Visibility. Smarter Decisions. Faster Launches.
Using our proprietary dashboard, our clients gain full visibility into their product pipeline, access in-depth data-driven product reports, and can add new ideas for our team to evaluate in real time.
These Are The Three Main Reasons Supplement Brands Fail On Amazon
Using our proprietary dashboard, our clients gain full visibility into their product pipeline, access in-depth data-driven product reports, and can add new ideas for our team to evaluate in real time.
FROM IDEAS TO MARKET LEADERS
FROM IDEAS TO MARKET LEADERS
Our Million Dollar Case Studies
Our Million Dollar
Case Studies

Sea Moss Liquid Drops
B0BTYX618V
5k+ sold in past month
Sea moss was trending fast, with capsules, gummies, and gels dominating the market. We launched the first sea moss drops on Amazon because customers were already searching for it, and many prefer drops as they’re easier to take & faster to absorb, which quickly turned into success for us.
Positioning
Sea Moss for Gut Heath, Energy, Skin, Immunity & Hair
Formulation
Sea Moss, Black Seed Oil, Ashwagandha, Burdock Root, Bladderwrack
Competition
ZERO competition at the time since nobody did a drops format on Amazon
Results
More than $1M+ in annual run rate in just 1 year of launch

Sleep Mushroom Gummies
B0BTYX618V
5k+ sold in past month
Search demand for Sleep Gummies on Amazon was massive, but every product looked the same. To stand out, we added mushrooms which was already a trending gummy format and because adaptogenic mushrooms naturally support relaxation, stress balance, and deeper sleep.
Positioning
Sleep Gummies with Mushrooms Support
Formulation
Reishi, Saffron, GABA, Corydalis, and Chamomile
Competition
Less competition at that time since the market was new & emerging slowly
Results
$2.8M/yr, launched 2 years ago on Amazon

Magnesium Glycinate Capsules
B0F1ZFFQC3
10k+ sold in past month
Magnesium glycinate is known for stress & sleep support. However, research articles showed that it’s also widely used for bone health, backed by customer reviews. Since no competitor leaned into this angle, this insight turned it into one of our top-performing products.
Positioning
“Gentle on Stomach” + Total Actives
Formulation
Glycinate base + D3, K2, Aloe
Competition
High-contrast purple theme, 3D render
Results
Improved listing clarity & brand trust*

Sea Moss Liquid Drops
B0BTYX618V
5k+ sold in past month
Sea moss was trending fast, with capsules, gummies, and gels dominating the market. We launched the first sea moss drops on Amazon because customers were already searching for it, and many prefer drops as they’re easier to take & faster to absorb, which quickly turned into success for us.
Positioning
Sea Moss for Gut Heath, Energy, Skin, Immunity & Hair
Formulation
Sea Moss, Black Seed Oil, Ashwagandha, Burdock Root, Bladderwrack
Competition
ZERO competition at the time since nobody did a drops format on Amazon
Results
More than $1M+ in annual run rate in just 1 year of launch

Mushroom Coffee Powder
B0DDCJFFBM
5k+ sold in past month
Mushroom coffee is used for brain health & focus, yet no brand leaned into the “Focus” angle on packaging despite 20,000+ monthly searches for Focus Coffee on Amazon. We seized this gap by stacking 12 mushrooms and building bold, focus-driven packaging.
Positioning
Mushroom "Focus" Coffee for Brain Clarity & Energy
Formulation
12 Functional Mushrooms Stack
Competition
High competition, but sellers failed to highlight the core benefit on packaging
Results
$1.5M/yr in 10 months of launch without any TikTok traffic

Magnesium Glycinate Capsules
B0F1ZFFQC3
10k+ sold in past month
Magnesium glycinate is known for stress & sleep support. However, research articles showed that it’s also widely used for bone health, backed by customer reviews. Since no competitor leaned into this angle, this insight turned it into one of our top-performing products.
Positioning
“Gentle on Stomach” + Total Actives
Formulation
Glycinate base + D3, K2, Aloe
Competition
High-contrast purple theme, 3D render
Results
Improved listing clarity & brand trust*

Mushroom Coffee Powder
B0DDCJFFBM
5k+ sold in past month
Mushroom coffee is used for brain health & focus, yet no brand leaned into the “Focus” angle on packaging despite 20,000+ monthly searches for Focus Coffee on Amazon. We seized this gap by stacking 12 mushrooms and building bold, focus-driven packaging.
Positioning
Mushroom "Focus" Coffee for Brain Clarity & Energy
Formulation
12 Functional Mushrooms Stack
Competition
High competition, but sellers failed to highlight the core benefit on packaging
Results
$1.5M/yr in 10 months of launch without any TikTok traffic

Sleep Mushroom Gummies
B0BTYX618V
5k+ sold in past month
Search demand for Sleep Gummies on Amazon was massive, but every product looked the same. To stand out, we added mushrooms which was already a trending gummy format and because adaptogenic mushrooms naturally support relaxation, stress balance, and deeper sleep.
Positioning
Sleep Gummies with Mushrooms Support
Formulation
Reishi, Saffron, GABA, Corydalis, and Chamomile
Competition
Less competition at that time since the market was new & emerging slowly
Results
$2.8M/yr, launched 2 years ago on Amazon

Sea Moss Liquid Drops
B0D3SYXGLJ
3k+ sold in past month
Sea moss was trending fast, with capsules, gummies, and gels dominating the market. We launched the first sea moss drops on Amazon because customers were already searching for it, and many prefer drops as they’re easier to take & faster to absorb, which quickly turned into success for us.
Positioning
Sea Moss for Gut Heath, Energy, Skin, Immunity & Hair
Formulation
Sea Moss, Black Seed Oil, Ashwagandha, Burdock Root, Bladderwrack
Competition
ZERO competition at the time since nobody did a drops format on Amazon
Results
More than $1M+ in annual run rate in just 1 year of launch

Magnesium Glycinate Capsules
B0F1ZFFQC3
10k+ sold in past month
Magnesium glycinate is known for stress & sleep support. However, research articles showed that it’s also widely used for bone health, backed by customer reviews. Since no competitor leaned into this angle, this insight turned it into one of our top-performing products.
Positioning
“Gentle on Stomach” + Total Actives
Formulation
Glycinate base + D3, K2, Aloe
Competition
High-contrast purple theme, 3D render
Results
Improved listing clarity & brand trust*

Mushroom Coffee Powder
B0DDCJFFBM
5k+ sold in past month
Mushroom coffee is used for brain health & focus, yet no brand leaned into the “Focus” angle on packaging despite 20,000+ monthly searches for Focus Coffee on Amazon. We seized this gap by stacking 12 mushrooms and building bold, focus-driven packaging.
Positioning
Mushroom "Focus" Coffee for Brain Clarity & Energy
Formulation
12 Functional Mushrooms Stack
Competition
High competition, but sellers failed to highlight the core benefit on packaging
Results
$1.5M/yr in 10 months of launch without any TikTok traffic

Sleep Mushroom Gummies
B0BTYX618V
5k+ sold in past month
Search demand for Sleep Gummies on Amazon was massive, but every product looked the same. To stand out, we added mushrooms which was already a trending gummy format and because adaptogenic mushrooms naturally support relaxation, stress balance, and deeper sleep.
Positioning
Sleep Gummies with Mushrooms Support
Formulation
Reishi, Saffron, GABA, Corydalis, and Chamomile
Competition
Less competition at that time since the market was new & emerging slowly
Results
$2.8M/yr, launched 2 years ago on Amazon

Sea Moss Liquid Drops
B0D3SYXGLJ
3k+ sold in past month
Sea moss was trending fast, with capsules, gummies, and gels dominating the market. We launched the first sea moss drops on Amazon because customers were already searching for it, and many prefer drops as they’re easier to take & faster to absorb, which quickly turned into success for us.
Positioning
Sea Moss for Gut Heath, Energy, Skin, Immunity & Hair
Formulation
Sea Moss, Black Seed Oil, Ashwagandha, Burdock Root, Bladderwrack
Competition
ZERO competition at the time since nobody did a drops format on Amazon
Results
More than $1M+ in annual run rate in just 1 year of launch
What We Offer
From idea to execution, we cover every step needed to launch supplements that stand out, comply, and scale on Amazon.
From idea to execution, we cover every step needed to launch supplements that stand out and scale on Amazon.
From idea to execution, we cover every step needed to launch supplements that stand out and scale on Amazon.
1. Amazon & TikTok Product Research
2. Product Differentiation That Actually Works
3. Packaging, Copy & Compliance That Wins
4. TikTok Virality Engine (Pre-Launch Prep)
5. Amazon PPC Launch Execution That Dominates
1. Amazon & TikTok Product Research
2. Product Differentiation That Actually Works
3. Packaging, Copy & Compliance That Wins
4. TikTok Virality Engine (Pre-Launch Prep)
5. Amazon PPC Launch Execution That Dominates
1. Amazon & TikTok Product Research
2. Product Differentiation That Works
3. Packaging, Copy & Compliance
4. TikTok Virality Pre-Launch Prep
5. Amazon PPC Launch Execution
Simple, Fast Onboarding
Simple, Fast Onboarding
Simple, Fast Onboarding
One call is all it takes. No endless forms, no long contracts. We get clear on your business and goals, and if we’re the right fit, you’re onboarded immediately. Fast, simple, and effortless.
One call is all it takes. No endless forms, no long contracts. We get clear on your business and goals, and if we’re the right fit, you’re onboarded immediately. Fast, simple, and effortless.
Have Questions?
Have Questions?
Have Questions?
1. What type of brands do you work with?
2. What credentials do you have?
3. How do I know you won’t give me the same products you gave to others?
4. How do you ensure compliance for supplements?
5. How fast can I see results?
6. What if the first product doesn’t work out?
7. What kind of reporting can I expect?
1. What type of brands do you work with?
2. What credentials do you have?
3. How do I know you won’t give me the same products you gave to others?
4. How do you ensure compliance for supplements?
5. How fast can I see results?
6. What if the first product doesn’t work out?
7. What kind of reporting can I expect?
1. What type of brands do you work with?
2. What credentials do you have?
3. How do I know you won’t give me the same products you gave to others?
4. How do you ensure compliance for supplements?
5. How fast can I see results?
6. What if the first product doesn’t work out?
7. What kind of reporting can I expect?
Have A General Inquiry?
If you have a general Inquiry and would like to speak to our expert team, you can contact us via email at: hello@amzproductlab.com

All Right Reserved
All Wrong Reserved
Terms & Conditions
Privacy Policy
Disclaimer
Have A General Inquiry?
If you have a general Inquiry and would like to speak to our expert team, you can contact us via email at: hello@amzproductlab.com

All Right Reserved
All Wrong Reserved
Terms & Conditions
Privacy Policy
Disclaimer








